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"It projects selling 20,000 cars next year, which is a relatively high number among luxury brands." Actually this is quite low. BMW sells around 110K units a y
by at-fates-hands 14y ago
"It projects selling 20,000 cars next year, which is a relatively high number among luxury brands."
Actually this is quite low. BMW sells around 110K units a year in the US alone - http://online.wsj.com/mdc/public/page/2_3022-autosales.html http://online.wsj.com/mdc/public/page/2_3022-autosales.html
Although I do agree the best bet for the survival of the technology is to get bought by a larger brand.
- twoodfin 14y ago> Actually this is quite low. BMW sells around 110K units a year in the US alone... I could be wrong about this, but I suspect the median selling price of a BMW in the U.S. is about $10,000 less than the cheapest Model S. Selling 20,000 cars that start at $50K would be a feat.
- cynicalkane 14y agoBMW has 10 different models, and their best-seller--the 3 series--has a considerably lower base price than the Model S.