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http://en.wikipedia.org/wiki/Social_CRM http://en.wikipedia.org/wiki/Social_CRM Social CRM (Customer Relationship Management) is use of social media services,
by mh- 14y ago
http://en.wikipedia.org/wiki/Social_CRM http://en.wikipedia.org/wiki/Social_CRM
Social CRM (Customer Relationship Management) is use of social media services, techniques and technology to enable organisations to engage with their customers.
Social CRM is often used as a synonym for Social Media Monitoring, where organisations watch services like Facebook, Twitter and LinkedIn for relevant mentions of their product and brand and react accordingly.