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They actively amplified any content that got high engagement, not ragebait specifically. That's why you see this trend across nearly all social media, not just
by Ajedi32 2y ago
They actively amplified any content that got high engagement, not ragebait specifically. That's why you see this trend across nearly all social media, not just Facebook. There's a strong financial incentive to get people to engage with your service, and amplifying the content that is already getting the most engagement is a simple way to do that.
You could blame this on advertising, but I think even if Facebook were a paid service (ignoring for a minute that that would have killed any chance it had of being successful in the first place) there'd still be an incentive to prioritize content that people's revealed preferences indicate they want to see more of.
Countering this natural human tendency requires a significant, thoughtful, concerted effort on the part of everyone involved.
- 6510 2y agoIt was on fox news but I think he really said those things. https://www.foxnews.com/media/ex-facebook-honcho-says-big-tech-exacerbates-the-societal-division-calls-for-social-media-reform-to-save-de?msockid=244f867c3a38619035e6932b3b0060a8 https://www.foxnews.com/media/ex-facebook-honcho-says-big-te... > Encourage online tribalism that exacerbates the societal division....creating exploitative products that drive conflict over conversation, division over unity, and misinformation over truth Highest engagement and ragebait are apparently the same thing.
- Ajedi32 2y agoI see no disagreement here. Due to human nature, ragebait is a subset of content that gets high engagement, so it gets amplified the same as any other high-engagement content.