> If you want to sell software to schools, go and work in a bunch of them, find some obscure administrative problem, and solve that. I think this principle gen

> If you want to sell software to schools, go and work in a bunch of them, find some obscure administrative problem, and solve that. I think this principle generalizes to: If you want to sell software to X, go and work in a bunch of X, find some obscure administrative problem, and solve that. Although some people seemingly have a talent for selling products into industries they have no idea about. I always assume that means a highly motivated buyer.