Charismatic in this sense refers to the fact that it can act a "symbol or rallying point to stimulate conservation awareness and action"[1], which seems appropr

Charismatic in this sense refers to the fact that it can act a "symbol or rallying point to stimulate conservation awareness and action"[1], which seems appropriate considering the poignancy of how this species was discovered. [1] http://en.wikipedia.org/wiki/Flagship_species http://en.wikipedia.org/wiki/Flagship_species