Most content apps aren’t built for reading; they’re built for clicks, time on site, and ad views. That’s why everything is cluttered, autoplay, likes, pop-ups…

Most content apps aren’t built for reading; they’re built for clicks, time on site, and ad views. That’s why everything is cluttered, autoplay, likes, pop-ups… they tested well for engagement, not for peace. I’ve built content apps and learned this the hard way. Clean design feels good, but it doesn’t always boost the right metrics. Now I stick to RSS, newsletters, and read-it-later tools like Matter, way less noise, and I read more.