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A/B testing your prices to find your most profitable price point over time can help you remove guessing from your pricing strategy. The author mentions that A/
by ljd 14y ago
A/B testing your prices to find your most profitable price point over time can help you remove guessing from your pricing strategy.
The author mentions that A/B testing among concurrent visitors can get you bad PR but forgets to mention that A/B testing prices over time is the only way to confirm your price is the best. Anything less is just speculation.
- propercoil 14y agodead right. whats works for someone won't necessary work for anyone else - you MUST A/B test. i increased my ROI week by week with a/b testing and in my mind now if you not doing it then it's a crapshoot. But there are things that are (asymptotically) absolute truths in marketing and i loved the article. i bookmarked the site which i don't do very often