You only the mistake of having a bad name once. I had a copywriting side gig I tried to name and got caught up with the idea of a red pen. So we ended up with R

You only the mistake of having a bad name once. I had a copywriting side gig I tried to name and got caught up with the idea of a red pen. So we ended up with RedWrit - not only impossible to say and spell (if you know how to say it), but the red pen allusion was completely lost. This time I don't think we made the same mistake. GrassWire. It comes from grassroots newswire, but you don't need to know that - everyone knows how to read it, when someone says it you know how to spell it, it's unique and the domain was available. That's all that matters.