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A recent example of a terrible product name is Fit Sliq Jeans by H&M. Fit sounds very similar to "fitta", the Swedish word for cunt and Sliq sounds like "slicka
by arkitaip 14y ago
A recent example of a terrible product name is Fit Sliq Jeans by H&M. Fit sounds very similar to "fitta", the Swedish word for cunt and Sliq sounds like "slicka", i.e. (to) lick. You would think that in a global company such as H&M, which has its roots in Sweden, there would be at least one person who would notice the error.
http://adland.tv/content/unfortunate-name-or-genious-marketing-strategy http://adland.tv/content/unfortunate-name-or-genious-marketi...