The implication here is appeal to a wider audience _at the expense_ of the existing customer base, right? Otherwise it wouldn't be a tyranny at all. What I don

The implication here is appeal to a wider audience _at the expense_ of the existing customer base, right? Otherwise it wouldn't be a tyranny at all. What I don't get is at some point the marginal user increase for a change has got to be smaller than the number of customers you tick off and lose by changing things. Is the idea that all services converge on the same N billion people target audience who wants something almost entirely unlike the initial product? I feel like "marginal" doesn't really capture this nuance if so.