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The most valuable businesses have desirable net income trends, not “engagement”.
by lotsofpulp 2y ago
The most valuable businesses have desirable net income trends, not “engagement”.
- kaoD 2y agoIn the ad-tention economy, engagement means more eyes on your ads. Advertisers desire engagement which is therefore a proxy for future net income. Then investors transposed that proxy to non ad-tention businesses, driving up engagement-rich stocks in a self-fulfilling prophecy.
- teeray 2y agoAlso, engagement is a measure of how rich the oil field is for enshittifying the platform to extract ad dollars.