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5 years working at startups has taught me that go-to-market is almost always the most important function. There are very few truly novel spaces and apps. You
by CharlieDigital 2y ago
5 years working at startups has taught me that go-to-market is almost always the most important function. There are very few truly novel spaces and apps. You can clone whatever you want, but you'll get nowhere without a solid GTM.
- hnlurker22 2y agoThat applies to new products not clones. AI can also help with that thanks.
- CharlieDigital 2y agoThis especially applies to clones. How do you stand out and find the right customer niche?
- hnlurker22 2y agoEating the big fish is one great book about competing with a market leader. You're talking like go to market is rocket science. Anyone can read a book and follow the steps. Many don't.
- CharlieDigital 2y ago> You're talking like go to market is rocket science. It is absolutely a data-driven science when done right.
- hnlurker22 2y agoThat's all good. I didn't say cloning a saas using AI is everything that's needed. Once a software engineer has cloned a saas they can do go to market science, if that' what you want to call it
- CharlieDigital 2y agoIf you think that latter part is easy, then you should definitely go clone a SaaS and exit with millions. You have all the tools at your disposal to clone any app that you want now with minimal effort. Be a 1 man team, no overhead. Undercut on price and exit. In fact, it's not that easy. The second part -- GTM -- is the hardest part; even if you could clone Notion, getting that product in front of customers is the hard part.
- hnlurker22 2y agoI'm sorry you had a tough time GTM'ing
- CharlieDigital 2y agoHey, if you're a GTM genius, let's do it! Over the last 5 years, I've worked at an $8m seed startup that couldn't get it right and folded last Dec. I've built three other products that didn't go anywhere because of GTM (lack thereof). If you're the genius I've been looking for, then ping my LI!