I think the shoe graphic after the $75 cost is disingenuous to be still shown as $100 base instead of $150 base. This would show that this basic "100% markup" i

I think the shoe graphic after the $75 cost is disingenuous to be still shown as $100 base instead of $150 base. This would show that this basic "100% markup" is just scalping. Expenses and overhead would not double so it's just more in the profit bucket.