What Musk doesn’t seem to understand is that when you’re representing a company at the highest level, visibility matters—a lot. That’s especially true in the ca

What Musk doesn’t seem to understand is that when you’re representing a company at the highest level, visibility matters—a lot. That’s especially true in the car industry, where buying a vehicle is a big decision for many people. If he’s not willing to set aside his ego, he might not be the right person to run a company of this caliber. Alienating your customer base is one of the worst things you can do in this space, where what you drive is often seen and judged by others. Tesla cars, once admired for their innovation, are now starting to feel like rolling political bumper stickers—loud, divisive, and hard to ignore. That kind of perception doesn’t help sales. He once described empathy as a weakness, but the lack of it is clearly catching up to him. If he had even a bit more empathy, he might have better understood how his personal behavior reflects on the company—and how people would respond to it.