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If your salary would drop 95% tomorrow if you didn't tell everyone at the office 'I may remember this conversation' every time you see them, what would you do?
by ApolloFortyNine 2y ago
If your salary would drop 95% tomorrow if you didn't tell everyone at the office 'I may remember this conversation' every time you see them, what would you do?
Non targeted ads pay 90+% less than targeted. Sure it's not 'required', but the vast majority of businesses would fail overnight if their revenue dropped 90%.
- p_l 2y agoThey should consider that it's playing against fines of up to 20m EUR or 4% turnover (not income)
- ivan_gammel 2y agoIf you heavily rely on performance marketing, your business model is anyway in trouble. In the past businesses survived with non-digital marketing channels just fine.