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> I ponder if it's really because sedan sales have been shrinking Nope. It's part of Honda's $4-5 billion US expansion as part of their EV and Hybrid car drive
by alephnerd 2y ago
> I ponder if it's really because sedan sales have been shrinking
Nope. It's part of Honda's $4-5 billion US expansion as part of their EV and Hybrid car drive [0][1] which also expanded production output.
They're moving their cars to a hybrid and electric first model similar to what Toyota began 4-5 years ago.
The Biden era IRA subsidizes were the carrot to help restart domestic automotive investments, and the tariffs shock is the stick to force them to capitalize on those instead of trying to co-mingle parts from other non-NAM locations for better margins.
[0] - https://alabamanewscenter.com/2022/10/13/what-does-hondas-4-4-billion-ev-expansion-in-ohio-mean-for-alabama/ https://alabamanewscenter.com/2022/10/13/what-does-hondas-4-...
[1] - https://www.cnbc.com/amp/2025/02/02/hondas-new-ev-production-revolution-begins-with-1-billion-in-ohio.html https://www.cnbc.com/amp/2025/02/02/hondas-new-ev-production...