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This is a good point. You could equally well argue that the spherical cow “ideal” 100% marketing shows you exactly the right product right as you need it. And t
by zellyn 2y ago
This is a good point. You could equally well argue that the spherical cow “ideal” 100% marketing shows you exactly the right product right as you need it. And then shuts the hell up!
- curiousllama 2y agoYea but "we waste the greatest minds of our generation on global economic information symmetry" just doesn't scratch the same itch
- spencerflem 2y agoExcept when a company buys an ad it's to sell Their product , not just A product.
- zellyn 2y agoSure. But there are different ways of selling. I've been lucky to avoid sales, but… I think I could tolerate selling a product I truly believed was useful, and would improve the situation of those buying it, and where I felt free to recommend alternatives in situations where my product was a bad fit. I couldn't tolerate selling a product where I had to trick people into buying it, knowing that there was a better alternative and a good chance they would regret the choice. Running an ad to entice or trick people into buying your product in a massive avalanche of sales that ultimately leaves a bad taste is a strategy. Running an ad to accurately target people who would genuinely benefit from your product, and attempting to build credibility and trust over years is also a strategy. Of course, it's always somewhere between the two, but it's not clear which end the 100% spherical cow lives on :-)
- mapt 2y agoIdeal for whom?
- zellyn 2y agoRight.