Yeah, I feel like he sunk his entire post with this first learning. What's the point if nothing happens? It doesn't have to be "we ship to a million users".

Yeah, I feel like he sunk his entire post with this first learning. What's the point if nothing happens? It doesn't have to be "we ship to a million users". It could be simply "The CEO will then test the flow and give their feedback". Then, those stakeholders have to hold up their end of the bargain as well, actually use the feature, and give thoughtful feedback. If they don't reciprocate, the future of all fake deadlines is in jeopardy.