A messaging app wouldn't have saved them. Messaging apps didn't make money, enterprise subscriptions to the BES ecosystem did. The Whatsapp comparison doesn't

A messaging app wouldn't have saved them. Messaging apps didn't make money, enterprise subscriptions to the BES ecosystem did. The Whatsapp comparison doesn't make sense. Blackberry was a profitable B2B communications company with thousands of employees and deep hardware and networks expertise. Whatsapp was like 10 guys who never had a revenue strategy, who got acquihired by Facebook and were never heard from again.