4 ms·

Why even claim last click attribution while the user is literally on the site?

• charcircuit 2y ago
  Only a percentage of people on a site will convert. Increasing that percentage is valuable.
  • lozenge 2y ago
    How does displaying a message "Honey didn't find any discounts for your order" on the cart screen, increasing that percentage?
    • charcircuit 2y ago
      A potential customer could leave the site, spend time searching for a coupon code, not find anything and give up, and then not return to the site to complete the purchase. Honey could keep users on the site moving through the order flow even if it didn't find anything.
      • deleted 2y ago
        [deleted]