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I fathom with 5G RedCap you can drive a low cost BOM and pair it with a "reduced capacity" yet still fairly moderate speed (up to 100mbps) 5G service. Market t
by kotaKat 2y ago
I fathom with 5G RedCap you can drive a low cost BOM and pair it with a "reduced capacity" yet still fairly moderate speed (up to 100mbps) 5G service.
Market the 5G as "always connected" to the customer. Free 720p streaming, a "plus" OTT platform that costs $10/mo that gives 1080p streaming over cellular (and 4K on traditional internet - advertise the 5g as a backup in this case).
Ads sold at an upcharge to the advertiser to reach the "always targetable" smart TV. Hit 'em hard with the ads to pay it.
https://www.t-mobile.com/news/devices/tcl-and-t-mobile-launch-first-5g-redcap-device https://www.t-mobile.com/news/devices/tcl-and-t-mobile-launc...
T-Mo's already running RedCap in the states, so it's a matter of time...