Adding the extra row for apps isn't revolutionary or surprising. And that's fine. I don't think Apple is going to try to sell this larger sized screen as either

Adding the extra row for apps isn't revolutionary or surprising. And that's fine. I don't think Apple is going to try to sell this larger sized screen as either. Rather, I think it's going to be what Apple decides to do with this extra space that has the potential to be a big reveal. These extra pixels, when running previous resolution apps, is the talk of the town right now. And if Apple can find a new and interesting way to deal with this extra space, alleviating designer/developer headache while providing extra value to the user, then we'll have something noteworthy. This new alone is kinda boring.