Microsoft barely cares about consumer Windows anymore. Cloud is where they make their real money and is where the revenue growth comes from. The company wants c

Microsoft barely cares about consumer Windows anymore. Cloud is where they make their real money and is where the revenue growth comes from. The company wants consumer Windows to cover its costs so it's not a burden on the rest of the company. Beyond that, it doesn't appear senior management really cares all that much what the backwater part of the company responsible for consumer Windows does. Doubt TPM is about selling hardware. Though Microsoft has some hardware devices, most of that market is owned by other companies. OEM licenses are not a money maker like they were decades ago. TPM likely is a combination of wanting to reduce liability, part of DRM plans to make Hollywood happy, and government desire to eventually have all code signed and attributable to the individual who compiled it. It might not accomplish any of that today but is part of the roadmap to the place where those goals can be implemented.