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Canopy Labs (YC S12) Unveils A Self-Serve Approach To Customer Modeling
- nrao123 14y agoWhat I like most about this service is that I doubt they took an out of the box approach towards this problem. The founders seems to have a consulting background and the case studies (http://www.canopylabs.com/casestudies.php http://www.canopylabs.com/casestudies.php) seem to indicate a service oriented approach towards solving the problem. This is a good approach IMHO instead of overbuilding and solving imaginary problems. Similar to Buddy Media (http://www.thisisgoingtobebig.com/blog/2012/6/19/from-agency-to-enterprise-software-the-evolution-of-buddy-me.html http://www.thisisgoingtobebig.com/blog/2012/6/19/from-agency...) And fits the "Do Things That Don't Scale" way of growing a business (http://mixergy.com/do-things-that-dont-scale-big-idea-series/ http://mixergy.com/do-things-that-dont-scale-big-idea-series...)
- cl42 14y agoYou're absolutely right. We've been working in the customer analytics space for the last ~7 years, and have first-hand experience with the joys and pains of customer models. While there are some good technical solutions to the problem, the specific individuals / customers we're targeting are those who are less technical and just need an answer to a business question.