4 ms·
aka Barbara Minto's Pyramid Principle: https://www.mckinsey.com/alumni/news-and-events/global-news/alumni-news/barbara-minto-mece-i-invented-it-so-i-get-to-say-
by gusmally 2y ago
aka Barbara Minto's Pyramid Principle: https://www.mckinsey.com/alumni/news-and-events/global-news/alumni-news/barbara-minto-mece-i-invented-it-so-i-get-to-say-how-to-pronounce-it https://www.mckinsey.com/alumni/news-and-events/global-news/...
- kens 2y agoBarbara Minto's Pyramid Principle is different. She invented that in 1985. The journalism "inverted pyramid" is much older, going back to the 1800s.