I think this is a great step in the right direction. The first six years of my career were in food safety, specifically public policy, technology, and what to d

I think this is a great step in the right direction. The first six years of my career were in food safety, specifically public policy, technology, and what to do when an outbreak occurs. The FDA is woefully, exceedingly, ridiculously myopic about these kinds of definitions. [T]he first statutory definition of what qualifies as an ultra-processed food will be the mother of all political fights, just like GMOs, just like artificial dyes, just like high fructose corn syrup. It's almost a losing fight because these are MASSIVE conglomerates that do not want to make anything but super cheap, super profitable, mass produced, ultra processed foods. IF we can define it, and my experience tells me it's a pipe dream at best, it will be a tremendous step forward for better quality in food. Then we can tackle other labels slapped on EVERYTHING such as "all natural" (when it's not) "healthy" when it's not, and my favorite, "sugar free" when it is absolutely not. IMHO, and experience, food companies will do anything to stop these kinds of measures.