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How the mind-splitting world of Severance comes together on Mac

• bigyabai 2y ago
  > Working on his iMac, Richman had to make sure the instruments on camera stayed in sync with the music — all while building one of the most frenetic, tension-fraught sequences of the season. The most mind-splitting part of this press release is trying to imagine how someone would struggle to edit this on PC. Like, I know AppleTV is hemorrhaging money supposedly, so they have to get their money's worth from each production somehow. As an advertisement this mostly just feels like a reminder to people that Macs can indeed edit videos. I can do this stuff on my Linux PC if I really wanted. Sigh.
  • PaulHoule 2y ago
    Plenty of pros edit with Premeire or DiVinci on Windows and you could pry their PC from their cold dead hands. But hey, Apple loses 1B a year on their TV+ division, they gotta get some play out of it. Wonder if they make everybody in MLS use a Mac.
    • bigyabai 2y ago
      > Wonder if they make everybody in MLS use a Mac. Ah yes, straight from the Microsoft playbook of "Hey NFL, we have a bunch of Surface Pros that nobody bought..."