Bundling ads and selling data. Double revenue stream, double incentive for enshittification. Also the marginal cost of an app is basically $0, whereas the marg

Bundling ads and selling data. Double revenue stream, double incentive for enshittification. Also the marginal cost of an app is basically $0, whereas the marginal cost of hardware like buttons and 7-segment displays is >$0, so it's tempting (if you expect to sell a lot of dishwashers) to replace hardware with an app.