I wonder if this isn't a case of competing standards? I'm speaking entirely hypothetically here, as I've never been anywhere near a farm, but having seen ITIL,

I wonder if this isn't a case of competing standards? I'm speaking entirely hypothetically here, as I've never been anywhere near a farm, but having seen ITIL, Six Sigma and other enterprisey terminologies vary between methodologies, I can't help but wonder if they're not using the right lexicon because maybe they're using a 'different', competing lexicon? Either way, that looks to be a great tip and solid criticism.