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Ford’s CEO is honest enough to admit that they are facing down the barrel of the gun .. “The way we compete with them is .. use our .. intimacy with the custome
by bilbo0s 2y ago
Ford’s CEO is honest enough to admit that they are facing down the barrel of the gun .. “The way we compete with them is .. use our .. intimacy with the customer to beat them globally,”
and
BYD sold 4.27 million cars in 2024, approaching Ford's estimated sales for the year. China exports EVs in aggregate to the Global South rather than to the EU or US.
Not really sure how well this works if China has set its sights on the "Global South"? To be perfectly frank, I'm not sure those are the customers that we in the US have "intimacy" with. We force our vehicles on the "Global South" neo-colonial style. We're typically not designing vehicles for them. At least in the US, we're designing for Asian and Western customers.