Cohere API Pricing for Command A - Input Tokens: $2.50 / 1M - Output Tokens: $10.00 / 1M WOW, what makes them this expensive? Are we going against the trend

Cohere API Pricing for Command A - Input Tokens: $2.50 / 1M - Output Tokens: $10.00 / 1M WOW, what makes them this expensive? Are we going against the trend here and raising the prices instead?