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When I saw the title (not living in the U.S.) I thought 'darn fast' would be the next advert break after it happened. Surely this type of ad could be pre-appro
by rythie 14y ago
When I saw the title (not living in the U.S.) I thought 'darn fast' would be the next advert break after it happened.
Surely this type of ad could be pre-approved, since they only bit that will change is the sports footage, which has already been on TV by that point anyway.
- aes256 14y agoSame. I thought this was going to be along the lines of the betting ads we have in the UK, where the latest odds for sporting events (accurate to within a minute, I believe) are fed into TV adverts during or immediately before those event broadcasts. A 24-hour turn-around only seems impressive relative to the amount of time it normally takes to produce such an ad, which most viewers won't appreciate.