4 ms·
So what are you going to do if a big brand (I won't mention any names but think of the biggest brands in the world) come knocking on your door and request your
by digitalengineer 14y ago
So what are you going to do if a big brand (I won't mention any names but think of the biggest brands in the world) come knocking on your door and request your company's presence in a pitch with two other agency's? You'll f*cking be there man. And you'll give it all you've got.
These companies know they can do it. They're so big and they'll bring a ton work if you win the pitch. Just one of their projects can be over 300 hours if you win. Even if you don't win, they'll know what you're capable off and you're on their radar. I've seen this happen a lot of times. Not winning the pitch, but still becoming a preferred supplier for other types of work.
Spec is here and it's not likely to go away unless you're a rockstar-designer. Even a lot of existing clients pitch their new design-jobs now. Optimize for it. Make sure you can debrief, brainstorm and create "rough-but-good-enough" concepts and designs as fast as you can. Just don't forget your existing clients. (They are the ones who are really paying for the pitches).