I'm sure it did but Zelenskyy and his shows weren't that unusual. russian was widely understood and spoken as a secondary language as well as being spoken by a

I'm sure it did but Zelenskyy and his shows weren't that unusual. russian was widely understood and spoken as a secondary language as well as being spoken by a significant number of Ukrainians as a primary language. It was not unusual to hear russian in Ukrainian media or see it in social media posts from Ukraine. Over the last decade and especially the last 3 years its changed a lot, the russian invasion has convinced a lot of Ukrainians including those with russian ancestors or who were born in russia to switch to Ukrainian.