3 ms·

In what world is what they are doing masterful? Their product marketing is a huge mess, they keep changing the names of everything every few months. Nobody know

In what world is what they are doing masterful? Their product marketing is a huge mess, they keep changing the names of everything every few months. Nobody knows which Copilot does what anymore. It really feels like they're scrambling to be first to market. It all feels so incredibly rushed. Whatever is there doesn't work half the time. They're hugely dependent on one partner that could jump ship at any moment (granted they are now working to get away from that). We use Copilot at work but I find it very lukewarm. If we weren't a "Microsoft shop" I don't think would have chosen it.

aaronblohowiak 2y ago
> scrambling to be first Third?
trentnix 2y ago
> Their product marketing is a huge mess, they keep changing the names of everything every few months. Nobody knows which Copilot does what anymore. It really feels like they're scrambling to be first to market. It all feels so incredibly rushed. Product confusion, inconsistent marketing, unnecessary product renames, and rushing half-baked solutions has been the Microsoft way for dozens of products across multiple divisions for years.
- eitally 2y ago
  Rule #1 for Microsoft product strategy: if you can't yourselves figure out the SKUs and how they bundle together, the odds are good that your customers will overpay. It's worked for almost 50 years and there's no evidence that it will stop working. Azure is killing it and will continue to eat the enterprise even as AWS starts/continues to struggle.
HarHarVeryFunny 2y ago
> In what world is what they are doing masterful? They got access to the best AI to offer to their customers on what seems to be very favorable terms, and bought themselves time to catch up as it now seems they have. GitHub Copilot is a success even if Microsoft/Windows Copilot isn't, but more to the point Microsoft are able to offer SOTA AI, productized as they see fit (not every product is going to be a winner) rather than having been left behind, and corporate customers are using AI via Azure APIs.
nyarlathotep_ 2y ago
> In what world is what they are doing masterful? Does *anyone* want "Copilot integration" in random MS products?

aaronblohowiak 2y ago

> scrambling to be first Third?

trentnix 2y ago

> Their product marketing is a huge mess, they keep changing the names of everything every few months. Nobody knows which Copilot does what anymore. It really feels like they're scrambling to be first to market. It all feels so incredibly rushed. Product confusion, inconsistent marketing, unnecessary product renames, and rushing half-baked solutions has been the Microsoft way for dozens of products across multiple divisions for years.

eitally 2y ago
Rule #1 for Microsoft product strategy: if you can't yourselves figure out the SKUs and how they bundle together, the odds are good that your customers will overpay. It's worked for almost 50 years and there's no evidence that it will stop working. Azure is killing it and will continue to eat the enterprise even as AWS starts/continues to struggle.

HarHarVeryFunny 2y ago

> In what world is what they are doing masterful? They got access to the best AI to offer to their customers on what seems to be very favorable terms, and bought themselves time to catch up as it now seems they have. GitHub Copilot is a success even if Microsoft/Windows Copilot isn't, but more to the point Microsoft are able to offer SOTA AI, productized as they see fit (not every product is going to be a winner) rather than having been left behind, and corporate customers are using AI via Azure APIs.

nyarlathotep_ 2y ago

> In what world is what they are doing masterful? Does *anyone* want "Copilot integration" in random MS products?