>think it's a subscription (q: is it monthly or yearly subscription?), I've heard from a friend that some of his customers complain that his one off cost is mo

>think it's a subscription (q: is it monthly or yearly subscription?), I've heard from a friend that some of his customers complain that his one off cost is more than the monthly subscription of one of his competitors. If you aren't serving consumers you might be surprised by how financially illiterate the average person is.