>It depends on what you buy but in general, the manufacturer's website will often cost more than Amazon. E.g. In the USA, Apple Watch 46mm GPS+Cellular is curre

>It depends on what you buy but in general, the manufacturer's website will often cost more than Amazon. E.g. In the USA, Apple Watch 46mm GPS+Cellular is currently $429 on amazon.com but $529 on apple.com This pretty much, I do not buy from Amazon because of the experience but because of price. Like you said very often Amazon is significantly cheaper than local stores here in Europe, like I was buying woodworking tools and I could get same tool, same manufacturer warranty for 20 percent less. Apple devices cost even more than official Apple store in my country because Apple does have a first party store, meanwhile Amazon has below MSRP prices always. The only downside is that they dont have customization options.