"YouGov Survey Results Sample Size: 2121 adults in GB Fieldwork: 29th - 30th January 2025" I can't find their methodology anywhere. Given some of the results,

"YouGov Survey Results Sample Size: 2121 adults in GB Fieldwork: 29th - 30th January 2025" I can't find their methodology anywhere. Given some of the results, I expect: - This is based on self reported unverified answers, probably overinflated in terms of how many books actually read because people don't like to be perceived as a 'non-reader'. - potentially also a selection bias? How were interviewies selected? Ho random was the selection process? Did they randomly phone people (would this count as fieldwork)? Were they standing outside a library or uni? Did they hand out 10.000 forms and put up a dropbox? As a student I worked for some of those companies to which 'fieldwork' eas outsourced. There was not much supervision besides "get back 150 filled out questionairs today".