Until people start to really feel what losing privacy mean, nothing much will happen. Right now, there is still a strong support in the UK for the gouvernement

Until people start to really feel what losing privacy mean, nothing much will happen. Right now, there is still a strong support in the UK for the gouvernement crusade against encryption and overall ending of privacy. Because "why should I care, i have nothing to hide". It takes time and tragedy for populationd to educate themselves on matter, maybe in a few years or a decade the trend will invert. Until then, there isn't much apple can do. They haven't the law with them, they haven't the population with them, they got the money but they aren't going to spend it on educating people. Taking UK gouvernement to court is just the best they can do right now, a big pr stunt, like a giant ad to say to the rest of the world 'we care about your privacy, buy iphone'.