Content producers are positioned well in theory, but in reality are ill equipped to compete because their whole business is build around old dying models. See h

Content producers are positioned well in theory, but in reality are ill equipped to compete because their whole business is build around old dying models. See how the majors in the music industry have fared. It is near impossible for big media companies to make major business shifts - they just don't have the culture to support it. Also, I'm not sure I'd call them content producers; they are more content financiers and distributors. Control of distribution is probably their main competitive advantage, which may be why they feel so threatened by the idea of shifting to the internet.