Others have said it here in the comments but I'll emphasize the point: when you throw a "signup to proceed" page at people, I am guessing almost everyone close

Others have said it here in the comments but I'll emphasize the point: when you throw a "signup to proceed" page at people, I am guessing almost everyone closes the page - it is such a huge turnoff to be told to sign up. Signup is something you should ask people to do at the latest possible time, after they are already interested in and using your game/application/system. When someone goes to your page they have granted you the most precious thing on the web - their time. You have literally seconds to get them so engaged that they grant you a little more time. That loop goes on and on. Drop people straight into the game experience - not into a page talking about the game or the company or something else. If you have made an experience instantly engaging and then led the player to become more and more engaged then later you will have built enough relationship - and motivation - to ask them to sign up. In summary - your signup page throws away all the work you have done by placing a brick wall in front of potential users/players who have expressed and interest. Remove it, drop people straight into the fun.