A nice little Guardian story, about a tiny Canadian pizzeria which made a sounds-savvy marketing move. Bigger picture - outside of food & beverages, most suppl

A nice little Guardian story, about a tiny Canadian pizzeria which made a sounds-savvy marketing move. Bigger picture - outside of food & beverages, most supply chains are d*mn complicated. There is no mention of any systematic efforts to de-Americanize Canada's. And they may really need to get working on the harder stuff.