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Great question. On Facebook you pay per click or "per mille" (CPM) - it'd be great if they added "attend" as an event parameter in the Ads API so that advertise
by brendanib 14y ago
Great question. On Facebook you pay per click or "per mille" (CPM) - it'd be great if they added "attend" as an event parameter in the Ads API so that advertisers could optimize their ads for event attendance:
https://developers.facebook.com/docs/reference/ads-api/optimizedcpm/ https://developers.facebook.com/docs/reference/ads-api/optim...