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As a reminder, the question was “why does a craft store need double-digit growth?” And the answer is “it doesn’t, until the owners make a big enough bet that it
by wrs 2y ago
As a reminder, the question was “why does a craft store need double-digit growth?” And the answer is “it doesn’t, until the owners make a big enough bet that it’s unrecoverable if they fail”.
- alephnerd 2y agoIn Joann's case, they were competing with Michaels and Hobby Lobby, nor were they that differentiated from Michaels.