> This easily could have been spun in a positive light A common trend among techies nowadays is doing marketing themselves as a part of personal branding, and

> This easily could have been spun in a positive light A common trend among techies nowadays is doing marketing themselves as a part of personal branding, and then figuring out why marketing departments exist the hard way. The possibility of unforseen consequences is very high. If I ever create a startup I'll shut down all my social media and hire a community manager first, just to be safe. And I don't plan on creating a dystopian startup.