Tesla was always going to face a harder time at some point (leaving politics aside). They had a good time because they had this 'cool' image and had no real co

Tesla was always going to face a harder time at some point (leaving politics aside). They had a good time because they had this 'cool' image and had no real competition for a time, although their quality and realiability issues (in addition to American cars' reputation) were known. But now you have alternatives both on price and quality as all the European and Japanese incombents have an EV lineup and Chinese are pushing hard. So they are becoming one brand among many in a cut-throat market and don't really shine in any aspect.