That one is a border-line condescending, however, the message is clear: Accept no substitutes. Don't be a sap and pretend you got a Mac, because you didn't. The

That one is a border-line condescending, however, the message is clear: Accept no substitutes. Don't be a sap and pretend you got a Mac, because you didn't. The other two (guy having a baby and guy making a movie on the plane) make the Genius' seem helpful and there to serve. Also, they all underscore the message about the Mac existing for creative activities with a focus on iMovie, GarageBand and iPhoto which has been part of the sell for Macs for a long time. Author of this piece is being a little hyper-critical. The coming months will see quite a few doom-and-gloom articles as everyone tries to predict the fall of Apple for all the right reasons just so they can say "I told ya so."