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Happend to us too!! we first thought kissmetrics was wrong, so we built a logger that logged server side requests and a client side code that executes on load o

Happend to us too!! we first thought kissmetrics was wrong, so we built a logger that logged server side requests and a client side code that executes on load of the landing page, and we found that 70% of the server side hits had javascript disabled(or that hit the page and left it before the js executed, which seems improbable for such a large number - 70%).

tectonic 14y ago
What user agent was reported by those hits? This is fascinating.
- eytanlevit 14y ago
  It was a few months ago and we've already deleted the db table, we are soon relaunching with a new campaign, so once I get the data again I'll post it here.
Cushman 14y ago
> (or that hit the page and left it before the js executed, which seems improbable for such a large number - 70%). That's actually an interesting proposal-- 100% of the time when I click on an ad, I didn't mean to and I try to close it before it has a chance to annoy me. Probably doesn't make sense on a large scale, but it's something to consider.
- eytanlevit 14y ago
  I agree that some users might close the page or hit the "back" button before the $(document).ready() happens, but I can't believe that 70% of the people did that(taking into account that our ad was really targeted and highly relevant to the landing page).
  - alttab 14y ago
    and then we find out drunk or stupid people accidentally click stuff.
    - sicxu 14y ago
      drunk or stupid people probably won't click 'back' that quick.
- flexie 14y ago
  If that is true and 70-80 percent hit the back button before the js files load, it still says a lot about the quality of the clicks from the perspective of someone considering advertising on FB...
  - Cushman 14y ago
    To be fair, that pretty much matches what I've heard about Facebook's click quality.
  - GoodIntentions 14y ago
    so the net result would be the same. Someone's grandmother miss-clicking and then mashing back is about as useful to the advertiser as a bot. conversions are where it's at. Poor quality traffic / bots / it's all the same. the advertiser quits paying
chmike 14y ago
70% is a ratio ! The effective number may be small at the same time.

tectonic 14y ago

What user agent was reported by those hits? This is fascinating.

eytanlevit 14y ago
It was a few months ago and we've already deleted the db table, we are soon relaunching with a new campaign, so once I get the data again I'll post it here.

Cushman 14y ago

> (or that hit the page and left it before the js executed, which seems improbable for such a large number - 70%). That's actually an interesting proposal-- 100% of the time when I click on an ad, I didn't mean to and I try to close it before it has a chance to annoy me. Probably doesn't make sense on a large scale, but it's something to consider.

eytanlevit 14y ago
I agree that some users might close the page or hit the "back" button before the $(document).ready() happens, but I can't believe that 70% of the people did that(taking into account that our ad was really targeted and highly relevant to the landing page).
- alttab 14y ago
  and then we find out drunk or stupid people accidentally click stuff.
  - sicxu 14y ago
    drunk or stupid people probably won't click 'back' that quick.
flexie 14y ago
If that is true and 70-80 percent hit the back button before the js files load, it still says a lot about the quality of the clicks from the perspective of someone considering advertising on FB...
- Cushman 14y ago
  To be fair, that pretty much matches what I've heard about Facebook's click quality.
- GoodIntentions 14y ago
  so the net result would be the same. Someone's grandmother miss-clicking and then mashing back is about as useful to the advertiser as a bot. conversions are where it's at. Poor quality traffic / bots / it's all the same. the advertiser quits paying

chmike 14y ago

70% is a ratio ! The effective number may be small at the same time.