Thanks for sharing these. A few questions: Do you track these on a rolling monthly basis or calendar months? Why do you have social metrics like FB fans and G

Thanks for sharing these. A few questions: Do you track these on a rolling monthly basis or calendar months? Why do you have social metrics like FB fans and Goolge +1s under Product? To trace changes in these KPIs back to causes, you'll surely need to look at a finer timescale than a month. How do you do that?