Individuals can take on groupthink idea (ie a company) - they can re-interpret the information in a relatively coherent way. Think of the idea of say 'Christia

Individuals can take on groupthink idea (ie a company) - they can re-interpret the information in a relatively coherent way. Think of the idea of say 'Christians' - there is a relatively coherent idea there being animated in all those minds. But then, at an individual level, there is difference in what is believed (eg 'the Father' idea will be be different in each). Its just assumed that the groupthink idea is the same in all. Its a pleasing illusion for an individual to believe. There is no company morality - as companies and groups cannot feel or register value. The value is entirely in the individual. Yes, one individual can affected and be affected by another. Yes, an individual can say 'We at Google blah blah' and mean what they are saying, and still be wrong. The idea of a 'group' with feelings, morality etc is just an illusory projection.